However, there are still many other Coca-Cola products available on the market. In fact, the company has a long history of phasing out products that are no longer popular or profitable. In September 2007, Coca-Cola announced it was pulling the hybrid beverage from the U.S. market as soon as the concentrate supplies ran out. Within the same year, Coca-Cola Life was rolled out in the U.S. to an enthusiastic market, but by 2016, Bernstein analysts reported the novelty had worn off. In recent years, there has been a shift towards healthier and more natural drinks, and Coca-Cola may be feeling the pressure to keep up with this trend. And he'd do it all , Coca-Cola plans to discontinue popular products Midlo Scoop, Coca-Cola Is Discontinuing 200 Drink BrandsHere's , Coca-Cola Reshapes Beverage Portfolio for Growth and Scale, 17 Pepsi, Coca-Cola Sodas No Longer Sold - Newsweek, 7 Discontinued Coke Products That Were Massive Fails - Eat This . Its not clear why Coca-Cola has decided to discontinue these brands, but it may be due to changing consumer preferences. Photo by ERIC PIERMONT/AFP via Getty Images. "Plans to streamline the companys beverage lineup were underway well before the coronavirus outbreak, but the pandemic promoted leadership to move faster," the company said in its release. Tab was first introduced in 1963 and was one of the first diet sodas on the market. In 2018, Diet Coke Lime fans were befuddled when they could no longer find the beverage at their favorite grocery store. Is there a Coke Zero shortage in 2020? List Of Discontinued Coke Products 2020 - Every nearest and informative results for your search All Right Reserved. 2023 GOBankingRates. However, in October 2020, the Coca-Cola Company announced that it would be discontinuing around 200 drinks brands including some long-standing favourites. However, less than two decades later, Coca-Cola added it to its list of discontinued brands. The . 2004-2007 Coca-Cola C2. While Quincey didnt name specifics, on the Thursday call he did say brands in the hydration category, including Dasani, Powerade, Vitamin Water, and Zico will see more cuts. In the decades that followed, the brand managed to hold onto a much smaller, but impressively loyal, following mostly comprised of consumers who remember TaB as a beloved cultural icon. To get that combination, Coca-Cola couldnt get rid of all the carbs and calories in C2 only half. And 79 days later, Coca-Cola gave consumers their wish. Even though it only lasted for two years, between 2002 and 2004, Pepsi Blue still made a splash. Coca-Cola Wiki is a FANDOM Lifestyle Community. Some of the most notable products that Coca-Cola has discontinued include Surge, New Coke, and Coca-Cola Blak. Being fans of these 13 healthy sports drinks for weight loss, you'll have to excuse us if we shed a few electrolyte-enhanced tears. The diet soda, which debuted in 1963 and peaked in popularity in the 1970s and '80s, still had a cult following of "TaBaholics. Unfortunately, sales didnt live up to the hype and OK soda was sent to the chopping block in 1995. This is often the case when brands are discontinued. This decision was made in order to focus on core products and save costs. Odwalla was acquired by Coca-Cola in 2001, and it became known for its delicious and nutritious fruit juices. However, some online publications have cobbled together small portions of the cull list. These are the discontinued brands that Coca-Cola, and it's other divisions that had been released over the past years. The Coca-Cola Company is discontinuing 200 drinks brands according to reports. C Caffeine-Free Diet Coke Coca-Cola Black Cherry Vanilla Coca-Cola BlK Coca-Cola C2 Coca-Cola Raspberry Coca-Cola with Lime Coke II D Diet Cherry Coke Diet Coke Lime Diet Coke Plus Diet Coke Sweetened with Splenda Diet Coke with Lemon J Jazz (soft drink) K Kick (soft drink) N New Coke O OK Soda P Pepsi AM "Were forever grateful to TaB for paving the way for the diets and lights category, and to the legion of TaB lovers who have embraced the brand for nearly six decades, Kerri Kopp group director, Diet Coke, Coca-Cola North America, said in the release. The products which the Coca-Cola Company has so far confirmed will be leaving store shelves by the end of 2020 are: The Coca-Cola Company has confirmed that it will not be releasing the full list of 200 Coca-Cola products being discontinued as it is instead focusing on its current line-up of drinks and future products. Coca-Cola is saying goodbye to 200 brands, or half of its portfolio. Please try again later. In particular, sales of Tab and Zico have been declining in recent years. Here are all the brands that have been discontinued so far. What is the reason for the discontinuation? Since the summer, it has announced it will scrap Tab and Zico, but the whole list hasn't been released. 10 Coca-Cola Products You Can't Buy Anymore. The company has hundreds of brands in countries around the world and even if youre drinking a product that isnt Coca-Cola itself, the chances of it being made by the Coca-Cola Company are high. Genom att klicka p Godknn alla godknner du att Yahoo och vra partner behandlar din personliga information och anvnder tekniker som cookies fr att visa personliga annonser och innehll, mta annonser och innehll, f information om mlgruppen och utveckla produkter. 2005, 2007 Diet Coca-Cola Lime Coke With Coffee will be available in the US while supplies last through the end of the year and remain in Canada and other global markets, according to . In October 2020, Coca-Cola made a huge announcement: The company had decided to discontinue 200 of its beverage brands in an effort to rid its portfolio of underperforming brands and prioritize. While it is always sad to see a product go, it is understandable why Coca-Cola has made this decision. Coca-Cola BlK was a Coffee-flavored soft drink introduced by Coca-Cola in 2006 and discontinued in 2008. There has been no official word from Coca-Cola on the reasons behind the discontinuation of these brands. This means that these products will no longer be available for purchase. Coca- Cola is discontinuing production of its Tab, Zico, and Odwalla brands. Coca-Cola intends to continue exploring new products in dynamic beverage categories (including booze- and caffeine-spiked seltzers) and tailoring its offerings to meet the ever-changing demands of its beverage drinkers in real time. Vi, Yahoo, r en del av Yahoos varumrkesfamilj. When you think of Coca-Cola, your mind probably immediately goes to the companys biggest brands: Coke, Diet Coke, Sprite, Fanta, and Tab. For instance, Coca-Cola offers a wide variety of sodas, juices, and waters. However, it is likely that it is due to poor sales or lack of interest from customers. The companys plans to tighten up its portfolio were already in motion before the pandemic reared its head in early 2020. And for sports drinks, Gatorade and Powerade are two well-known choices. Coca-Cola has a product portfolio of more than 3,500 beverages (and 500 brands), spanning from sodas to energy drinks to soy-based drinks. When the beverage first launched in the U.S. in 2006, Anderson Cooper was guest hosting on Live with Regis and Kelly and he and Kelly tried it on-air. Shakira's new song lyrics disses Gerard Pique with savage Twingo car reference, {{#media.media_details}} {{#media.focal_point}}. This decision was made in order to focus on core products and save costs. Company to Focus on Coke Zero Sugar, Coke Creations, and Minican Expansion. These offers do not represent all available deposit, investment, loan or credit products. This list may not reflect recent changes . While juice and smoothie brand Odwalla wasnt originally created by the Coca-Cola company, it had been part of its product lineup since 2001. There was an unknown error. While you might think the pandemic was the catalyst for Coca-Colas decision to retire certain brands, it wasnt. That being said, the elimination of half of the company's beverage brands is being characterized by Coca-Cola as a growth strategy, allowing the soda company to devote more of its focus to its more profitable offerings, including Coca-Cola Zero and Topo Chico hard seltzer. Coca-Cola is retiring 70s icon Tab at the end of 2020, triggering nostalgia in some fans. While Diet Coke Feisty Cherry was part of the new-and-improved Diet Coke campaign in 2018, it didnt stand the test of time like the beverage company hoped it would. Read: Businesses That Millennials Have . This is a surprising move by the global beverage giant, as all three brands have been popular among consumers. The company has been investing in healthier alternatives, such as water and sports drinks, but it seems that they are now turning their back on that market. Coca-Cola plans to drop around 200 of its drink brands, it said on an earnings call. Cooper spit it out but Kelly liked it, describing it as tasting like a Coke Slurpee from 7-11. It was discontinued due to poor sales and availability of its core ingredient, aspartame. In order to continue to innovate and give consumers the choices they want today, we have to make decisions like this one as part of our portfolio rationalization work.. There are many alternative products available from other brands, depending on which Coca-Cola product you are looking for. In October 2020, Coca-Cola made a huge announcement: The company had decided to discontinue 200. In October 2020, Coca-Cola made a huge announcement: The company had decided to discontinue 200 of its beverage brands in an effort to rid its portfolio of underperforming brands and prioritize. Zico was launched in 2009 as a premium coconut water brand. In 1993, Coca-Cola created OK soda to grab the attention of Generation X those born from the mid-1960s to the early 1980s based on the assumption that the generation was cynical and disillusioned. Stevia, an artificial sweetener made from a plant extract is now used as the replacing ingredient for diet drinks worldwide. The Coca-Cola Company will retire select underperforming products by Dec. 31 - including TaB diet soda and ZICO coconut water in the United States - as part of a global portfolio refresh prioritizing category-leading brands with the greatest potential for growth and scale. It is unknown what will happen to the employees of the affected brands, but it is likely that there will be some layoffs. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). Top 5 Ovens You Should Consider For Your Kitchen, Top 4 Obagi Skincare Items That Are Worth Purchasing, Best 6 Budget Cameras For Travelling 2022, 3 Open Up A Can Of Coke And Read These Articles. Apple Watch Series Vs. Samsung Galaxy Watch 4: Which One Is Better? The saccharine-laced beverages marketing campaign was initially targeted at women and, as a result, TaB reached peak popularity in the 1980s. A full list of Coca-Cola's U.S. and international brands can be found here. All artificially sweetened foods have been shown to . View nutrition and ingredient information, order online for delivery, or find in a store near you! document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); As an Amazon Associate, I earn from qualifying purchases. days, 7 Back in July, Quincey said that half of Coca-Cola's portfolio generated only 2% of revenue. Coca-Cola will continue to produce and sell other brands such as Sprite, Fanta, and Dasani. Coca-Cola has discontinued Coke With Coffee in the US BD has learned and the company has confirmed. Coca-Cola said in a news release that it plans "retire select underperforming products" at the end of the year, which also include Diet Coke Feisty Cherry, Zico coconut water and Coke Life. The brands on the chopping block, HITC reports, include: Of those brands, Tab is probably the most popular. 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